My friend Richard happened to see my blog site and asked me:
' Why your blog site so many advertisement? '
I believe he is new to this because he does not even know what is blog?
I started blogging on this site since 14th oct 2007.
After one month of blogging, a blogger suggested to me to apply for adsence programme that relevant advertisement will be placed on my blog pages and i will earn revenues [ Coffee money ]whenever readers click on my goggle advertisements, so call Pay Per Click.
After that, i applied for the adsence programme and the application was approved on 10th Dec 2007, the next day the advertisement could be seen on my blog pages.
Since 11th Dec 2007 until now , about 2 month, i observe the following:
1. More page view will generate more revenues due to more click on advertisement.
2. Interesting topics will attract more readers.
The key point is if i really want to be a blogger who can really earn big, i have to fullfill the following:
Qualiy blog---It is really important to write blogs with good quality contents which then can detain repeated readers.
Internet traffic---If my blog site has no internet traffic, then who is going to click my advertisement.
This is my little thought about Pay Per Pay and Internet traffic.
Saturday, June 28, 2008
I am happy to see so many races here, all people can live peacefully. We respect each others and work hard to contribute something to the society and country.
Although here has no natural resources but only has " Human resources "
The government has invested a lot on education so as we have the capability and skills to survive in this competitive global world. We have to go globally, constantly look out new opportunity in business, etc. From the media, I learn that many countries from middle east, Asia, Europe even Africa welcome us for investments, consultancies, etc.
Similarly, many foreigners come here to work as Doctors, Engineers, Teachers, Maids and so on. For me, I welcome them warmly because we are all the same-Human being, am I right?
Friday, June 13, 2008
What is Viral ebook?
If you already have an e-book. But it is still just in your possession. You will not benefit from it unless you let others know that you have that e-book. You have to make the online world know about your e-book and start making it become viral.
How do you advertise or promote your e-book so that many readers will know your viral ebook in this cyber world?
Promoting Your Viral e-Book
Producing a viral e-book is to generate sales and increase your revenue within just a short period of time. For that to happen, your e-book should have maximum exposure as possible. But if you try to do it all on your own, that would definitely take all of your time and is not efficient. Please don’t do it yourself. Make it viral by others. How?
Firstly, clearly define your target market. Having a well defined set of audiences will make your promoting time more effective and efficient.
Next, you should do is create a newsletter or an ezine that will reach your target market. Start to build a list of subscribers for a newsletter that might interest your potential customers. This newsletter can have articles, tips, news and other updates related to your e-book and your product. This ezine should prominently feature your e-book. It will be useless to create an ezine if your site and products are not promoted in there.
Once you have thought of what to put in your newsletter, it is now time to gather subscribers for your ezine. To get a subscriber is to include a page in your web site where people can subscribe. Having a small pop-under box where people can place their email addresses to subscribe also works, no matter how terribly annoying it may be.
Have your newsletter listed on group subscription forms and on the inside pages of high traffic Web sites. Signing up for a free publisher account on sites such as Idea Marketers will also be beneficial because you can add your newsletter in their directory.
Other than newsletters or ezines, you also have to actively promote your e-book on your own web site. A good way to have it seen in your site is to devote a single page, or even more, just for the e-book. Listing in together with all your other products will do no good.
Make it easy for your visitors to find information about your e-book anywhere in your site. Feature the e-book on all the pages, if possible, or add a navigation bar just for it. Featuring some good excerpts from the e-book will also arouse their curiosity and most likely lead them to get your e-book.
As the author of the book, include information about yourself as well. The more people know about you, the more they will build their trust on you. Having a picture also adds more credibility to your personality.
There are also a lot of e-book directories out there. Make sure that your e-book gets listed in every single e-book directory there is to gain more exposure. Joining forums that talk about the same topic as your e-book is also one way of actively promoting it. You can post threads or reply to other people’s concerns that may be related to what your e-book is offering.
If you want to maximize exposure, apply one of the principles of viral marketing. Give your viral e-book for free to people who might find it useful and interesting. You just need to gather a list of potential customers then send the e-book to them for free. Just make sure that it will not appear like a spam message; else, it will just damage your e-book and may not reach its full potential that you would desire.
These are just a few examples on how you can promote your e-book. There are a lot more possibilities that you can explore. You just have to be imaginative and creative. But these methods can be sufficient enough for you to start promoting your viral e-book.
Internet has made this world an open enterprise. It has become important for companies to further expand their market and consumer targets. The best products which will definitely capture their interests and needs. This means that you need to identify specifically who these people are, location and financial level. Have a marketing knowledge and skill to achieve your goal in the field of Internet marketing.
Wednesday, June 4, 2008
Diploma in Business Administration
(Student No –DBA 0707119)
June 03, 2008
A scan of the internal and external environment is an important part of the strategic planning process. Environmental factors internal to the firm usually can be classified as strengths (S) or weaknesses (W), and those external to the firm can be classified as opportunities (O) or threats (T). Such an analysis of the strategic environment is referred to as a SWOT analysis.
The SWOT analysis provides information that is helpful in matching the firm's resources and capabilities to the competitive environment in which it operates. As such, it is instrumental in strategy formulation and selection. Normally firms use SWOT analysis to develop a competitive
Wal-Mart is the largest grocery retailer in the
Wal-Mart operates in
Wal-Mart has been criticized by some community groups, women's rights groups, grassroots organizations, and labor unions, specifically for its extensive foreign product sourcing, low rates of employee health insurance enrollment, resistance to union representation, and alleged sexism.
A firm's strengths are its resources and capabilities that can be used as a basis for developing a competitive advantage.
The absence of certain strengths may be viewed as a weakness.
The external environmental analysis may reveal certain new opportunities for profit and growth.
1. To take over, merge with, or form strategic alliances with other global retailers, focusing on specific markets such as
2. The stores are currently only trade in a relatively small number of countries. Therefore there are tremendous opportunities for future business in expanding consumer markets, such as
3. New locations and store types offer Wal-Mart opportunities to exploit market development. They diversified from large super centres, to local and mall-based sites.
4. Opportunities exist for Wal-Mart to continue with its current strategy of large, super centres.
Changes in the external environmental also may present threats to the firm.
at 1:21 AM